Starting off 2013
Back2theLand.com owes a great debt, as does the readers to Rose Bowen founder of the NRV News, the e-news media serving the area with about 30,000 readers-perhaps more if we include the readers on a national and international scale. She is strongly supported by her husband, Jerry, a biblical archeologist who we wrote about on June 15, 2012. He is the founder of the Noah’s Ark research and conducting tours to the Holy Land. (See: www.anchorstone.com ) Jerry is also known in this area as a master craftsman building several residences in this area that exceed conventional building codes.
Their nine children raised in a Christian Philosophy have all done well. Currently EJ has engaged in scholarly research at a Christian College in California and we all look forward to his return this summer to dazzle us with his insights and videographer talents. You can see a sample of his work in the YouTube (Harvesting Tomato Seed) and the B2L video adjoining.
Rose relates with great empathy towards those in the current economic crisis and provides personalized – not canned- developed websites and advertising for the entrepreneur who desperately needs to reach out and touch somebody; therefore promoting economic growth and sustained daily personalized contact.
My own experience in advertising goes back to the 1980’s when I wrote a piece in the Floyd Press about a then, new restaurant open at the Pine Tavern. I exhorted the food and wine from the master chef; people flocked and he is now opening his new restaurant in Floyd.
His patronage jumped 400% in one day. That is the power of telling people what is available for their needs.
Unfortunately today, newspapers and magazine advertisements are dying out because of costs. The future is e-news, the instant messenger. The advertising costs are lower because the communication is electronic-not paper. I have with the Back2theLand.com articles often highlighted local businesses as well as national business offering products of interest to readers with no remuneration. Why? Well I believe in promoting what I can find as the best, as does Rose, at the NRV news.
Crisis interventions during the calamities of nature are not uncommon in this area. NRV News brings the readers focus up to the minute with “Scanner” interface, road conditions, power outages, and what you can do the prepare yourself for emergencies. This is like having Mom and Dad right there to give you comfort and support.
During this summer’s storm where most people lost power there was a mad rush for home electrical generators to keep that freezer going and provide necessary electrical power for medical needs. NRV news and B2L were right there, providing soft advertising at no cost to the public, promoting local businesses that had generators still available and would install.
Rose keeps a list of gasoline prices in the area for competitive shopping. With gasoline still being the biggest draw down for a consumer it pays to be informed and shop wisely.
My favorite is the shop and trade column where I can list something for free, or low cost, and I can also find other treasures to bring home. You can list your mother-in-law for free as well as items you think are of little interest, for the old adage: “ One man’s treasure is another man’s junk.” I sure value your treasures since my barn keeps filling up. My wife fills the house.
Since there are always new home businesses springing up, I look for new deals. With this cold weather I need to insulate under the house, buy more new breeding stock rabbits and chickens, locate new places to go and do. I read advertisements.
In the end, of course, we all get our name in the NRV news in the obituaries- latter not sooner. Sometimes as we grow older we are more stay at home people and need an obituary to keep in touch, even if it is too late, with friends passing and pay our respects to the family.
E-mail Rose at: editor@nrvnews.com
If you need a perk to your business and desire a really smooth artsy website, (like mine) you need to talk with Rose.
God Bless and best wishes for a new year.
Old Timer.
